HBO Max launches on Roku Thursday

(L-R) TNT, TBS, truTV, HBO & HBO Max Content Acquisition EVP Michael Quigley, HBO Max CCO and TNT, TBS, & truTV President Kevin Reilly and HBO Max Head of Original Content Sarah Aubrey appear onstage during the HBO Max executive session segment of the 2020 Winter Television Critics Association Press Tour at The Langham Huntington, Pasadena on January 15, 2020 in Pasadena, California.

Emma McIntyre

WarnerMedia‘s HBO Max will be available on Roku starting Thursday. The app had not been available on Roku while the two companies worked out an agreement.

Shares of Roku jumped more than 3% after hours on the news.

For users with the current HBO app, the channel will automatically update to HBO Max. Otherwise, Roku users will be able to download the HBO Max channel on their Rokus. Existing users can log in using their current credentials, while new users can sign up through the app for $14.99 a month.

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